Draft for team review, not public

Cash for businesses with 5 to 50 people and no CFO

Profitable on paper. Broke on Friday.

Your accountant does your taxes. Who watches your cash? We connect QuickBooks and your bank feed to one dashboard with AI, so you see the crunch weeks before it hits, and late invoices get chased without you.

You get a first picture of your cash for the next 12 months. If you're already on top of it, we tell you.

56%of small businesses are owed money from unpaid invoices. $17,500 on average.QuickBooks, 2025
46%of owners are certain they could cover one month of costs in an emergency.KeyBank, 2025
48%of owners would let AI track income and expenses. Only 39% would let it predict cash flow.Relay, 2025

The problem

You're not bad at money. You're the accidental CFO.

The accountant does last year's taxes. The bank shows today's balance. Nobody shows you where you'll be in March.

What it looks like

Profit is not cash.

Most cash crunches look like a good month. The job is done, the money is earned, and it lands two weeks after payroll and parts.

Your bank balance tells you where you are. It doesn't tell you where you'll be.

Why it happens

Nobody chases, nobody looks ahead.

Invoices go out when there's time. Reminders go out when it hurts. The books get fixed in April, for the tax return.

Three or four late invoices stack up and a good business feels broke.

What we set up

Finance dashboard with AI and invoice chasing

SeeDashboard

You see the crunch weeks before it hits.

  • QuickBooks and your bank feed in one dashboard
  • 12 months of runway, updated every day
  • Ask your numbers in plain English: "can we afford a hire in May?"
  • Books cleaned up first, because AI on a messy ledger makes the mess faster
CollectInvoices

Money comes in sooner, without you chasing.

  • Invoices go out the day the job is done
  • AI drafts reminders on a schedule, in your tone
  • You approve with one click, nothing goes out without you
  • Weekly list: who owes what, since when

How it works

Clean books first. Then the dashboard. Then AI.

  1. 1

    Free 30-minute check

    A short form and one call. How money comes in, what's outstanding, what your books look like.

    You get: a first picture of the next 12 months.

  2. 2

    Clean the books

    We connect QuickBooks and your bank feed and fix what's messy, together with your accountant.

    You get: numbers you can trust.

  3. 3

    Dashboard and runway

    One screen with cash today, cash in 12 months and the weeks that get tight.

    You get: "are we fine in March?" answered.

  4. 4

    Invoice chasing

    Reminders on a schedule, drafted by AI, approved by you. Then we hand it over.

    You get: money in sooner, your evenings back.

Old way, new way

Old way
With GooodLife
Every morning
Check the bank balance and guess.
12 months of runway on one screen, updated daily.
Big decisions
Gut feeling on hires and purchases.
Ask the numbers, get an answer with dates.
Late invoices
The third "just following up" email, written at 11pm.
Reminders go out on schedule. You approve, AI writes.
Books
Fixed in April, for the tax return.
Clean every week, ready for any question.

Your options

OptionWhat happensCostTime
Do nothingFine until the first cash crunch in a good yearnothing, until it costsuntil it happens
Your accountantTaxes done. The next 12 months still unknown.yearlyonce a year
Fractional CFOGood numbers, often a monthly retainermonthly retainerweeks
Enterprise softwareBig license, long rollout, still nobody lookssix figuresmonths
GooodLifeDashboard with AI on your own tools, invoice chasing, handed overcheck is free, fixed price afterfirst view in days

The average small business is owed $17,500 in unpaid invoices. What's yours?

Why us

We run our own businesses this way.

Chris sold his last company and runs Erler Ventures on his own AI setup, with agents that do his bookkeeping and invoicing. Mike builds automations for consultants and product companies.

No customer stories here yet for this offer. We'd rather show you nothing than make one up.

From our work

A product company almost bought a six-figure software license.

They wanted to get on top of inventory, finances and forecasts. Instead: one week on site, connecting the spreadsheets they already had.

$10–12kinstead of six figures

Questions

My accountant handles the money.

Does your accountant show you the next 12 months, or last year's taxes? We work next to your accountant, not instead of them.

I don't trust AI with my finances.

Fair. You see every step and approve every reminder. AI reads your numbers, it never moves money. Your data stays in your own accounts. [Data path to be confirmed by the team.]

Our books are a mess.

That's normal, and it's why we clean first. AI on a messy ledger only makes the mess faster.

We don't use QuickBooks.

Tell us what you use in the check. Spreadsheets work too. [Team: list of supported tools.]

Also on your plate

Who checks a changed bank number on an invoice?

Our security package sets up payment rules so a fake invoice hits a rule, not a person.

See the security package →

30 minutes. Where will you be in March?

We look at how money comes in, what's outstanding and what your books can tell you. You leave with a first 12-month cash picture.

Our promiseIf the check doesn't show you at least three things worth fixing, you owe nothing and we tell you so.